About

Our Inspiration

TRACKER OFF ROAD®. BUILT FOR LOVE OF COUNTRY.

The best way to connect people with the outdoors, not surprisingly, is by getting them outdoors. For more than 40 years, the Bass Pro Shops and TRACKER Boats family has given more Americans access to our waters with quality TRACKER products backed by robust warranties and the best customer experience in the outdoors world. With TRACKER OFF ROAD, founder and conservationist Johnny Morris partnered with Textron, builders of military technology for land, sea and air, to bring that passion for the outdoors from the water to the land. TRACKER OFF ROAD offers a full line of ATVs and side-by-sides designed to get more Americans into the outdoors we all love.

Every TRACKER OFF ROAD vehicle is assembled in the U.S. with the know-how of American workers. They are built for the core customers of Bass Pro Shops®, Cabela’s® and WHITE RIVER MARINE GROUP (the parent company to TRACKER Boats)—who love the North American outdoors and are passionate about what they do. They are built with reverence for the land, the water, the streams and the forests. They are built with gratitude for the freedoms we enjoy, as well as with awe-inspired appreciation for this great land we’ve been given.

They’re built to connect you with those you love—family and friends—by making the great outdoors more accessible for everyone. The more you love this land, the better you will care for it. The better you care for it, the more future generations will appreciate the great outdoors as well.

Quality-Built for Peace of Mind

PROVEN QUALITY BACKED BY THE LEADER IN THE OUTDOORS.

Built for the outdoors by the leader in the outdoors, TRACKER OFF ROAD vehicles are backed by robust warranties. Combining the military technology DNA of Textron with the vast outdoors knowledge of Bass Pro Shops, Cabela’s and WHITE RIVER MARINE GROUP, these vehicles are quality-built to provide peace of mind in the great outdoors.

  • 12 months on ATVs
  • 12–24 months on Side-by-Sides

NO HAGGLE NO HASSLE™ PRICING

FAIR PRICES AND GOOD DEALS FOR EVERYONE.

Most off-road vehicles are sold through a process that requires negotiating the final price. This means that many buyers pay more than they have to, while only the best negotiators get the best deals. The TRACKER OFF ROAD pricing policy presents the final price up front for everyone to see. The TRACKER way is to leverage advanced manufacturing, high volume and world-class quality, so we can pass along lower costs for materials and components in the form of better retail prices for the final product. So our retail prices are pre-set at levels most others reach only by aggressive negotiation. Plus, our NO HAGGLE NO HASSLE prices are consistent across the country, from websites to advertisements to retailer showrooms, so everyone can expect the best deal available every day, no matter where you shop. Even our freight costs are divided into a fixed Contiguous U.S., Alaska and Canadian zones, as simple as can be. You get a top quality TRACKER OFF ROAD vehicle at the best possible NO HAGGLE NO HASSLE price, no matter where you live.

VIP Discount Card

SAVE UP TO 10% ON PURCHASES AT BASS PRO SHOPS® AND CABELA'S® FOR UP TO TWO YEARS!

When you buy any new TRACKER Off Road vehicle, you'll receive a FREE TRACKER Off Road VIP Owner's Discount Card, which gives you 10% off leading Bass Pro Shops and Cabela's brands–plus 10% off almost everything else in the store–for up to two years! Members of our military receive an additional year of savings. Our TRACKER Off Road mission is to maximize every American’s connection to the outdoors with the maximum enjoyment of the outdoor experience. Click here to learn more about offer details!

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